When I was a kid and lived and died baseball (I gave it up forever after the ’99 strike), I bled St. Louis Cardinal red. And growing up in suburban Sacramento like I did, the only chance I would ever get to see my beloved Redbirds was when they would come to Candlestick Park in San Francisco (90 minute drive) to play the hated Giants. And one of my fave memories of going down to see them is the guy selling programs outside. “Ya gotta hava program! How you gonna watch da game if ya don’t hava program? Ya gotta hava program! Ya gotta hava program. Hey kid! Ya gotta program? Ya gotta hava program!” What was this New Joisey guy doing in SF? He talked like Archie Bunker. I loved it. My friends and I must have put dozens and dozens of different words in place of “program” over the years. Brainstorm and discuss possibilities. It has to be a two-syllable word. Then I moved here, and went to a few Dodger game down in SmellA, and realized that that guy used the same shtick. I still loved it. Where I’m headed with this near record-length intro is that middle


